Sakai Moving Center announced on August 18 that its corporate character, "Magokoro Panda," has entered the Nikkei's advertising project, "NIKKEI Corporate Character General Election 2025."
<Sakai Moving Center's corporate character, "Magokoro Panda">
The "Magokoro Panda" character was created in 1972, shortly after the company's founding, when the giant pandas "Ran Ran" and "Kan Kan" arrived at Ueno Zoo in Tokyo and became hugely popular. The founders, Kenichiro and Haruko Tajima, adopted the character with the desire to "become a company that is loved by the public."
The "NIKKEI Corporate Character General Election 2025" is an event where readers of the Nikkei Shimbun vote to determine the best corporate character from among all the corporate characters nationwide. The voting period is from August 18th to September 19th.
Voting is open at https://esf.nikkei.co.jp/chara2025/ , and you will need to obtain a "Nikkei ID" in advance.
